Electric sharing “Bitting off more than you can chew”: why everyone is closing – Drift

The electric road system is experiencing quite a few problems and now there are accusations that will certainly not please.

The future of mobility is undergoing a series of incredible changes, to say the least, and this is not only noticeable due to the fact that many cars and motorbikes are now electric. Even the means with which you can travel on the street are significantly increasing, with scooters and bicycles e-Bike which are becoming known and appreciated.

However, what also deserves analysis is the fact linked to traffic, with motorists who are no longer just looking to purchase a car, but opportunities mean that rental is becoming increasingly popular. There are many who are veering towards the long-term one, considering all the incentives in payments.

Most people nowadays decide to take out a loan or mortgage to buy their car, but the installments only include the payment of the vehicle. With the long term rental instead you will be able to pay taxes and also have insurance, road tax and possible repairs from the mechanic.

For this reason in big cities there are many initiatives also related to scooter sharing. In fact, it is the possibility of renting an electric scooter even for a short time and thus traveling around the streets of the city without having to pollute. In Milan there are many companies that have opened this activity, but the results are struggling to take off.

Problems for scooter sharing: here’s what’s happening in Milan

This explains how the problem of scooter sharing is increasingly evident Enrico Pascarellathe manager of Cooltra, the one that remained the only bulwark between the realities that a Milano they gave life to the electric scooter rental system. From his point of view, in fact, not long ago what can be defined in technical terms as a “speculative bubble” burst.

In fact, everyone was convinced that this would be a simple way to obtain profits and the future could be bright, but excessive competition led to many failures. You can also see it when they had to close their doors in Milan Car2Go e Drive Nowrealities that are connected to Daimler and BMW.

The same goes for electric scooters, although in this case the numbers are a little more comforting. Of the 20 companies that initially decided to launch into the world of scooter rental, there are now seven left, however many more than the reality of scooter sharing.

According to Pascarella’s words, in an interview given to Corriere della Sera, it is a market that is still too innovative to be truly known. For this reason many decide to enter it, the demand is very high, but there is no such experience in this field that still allows generating profits. Pascarella he knows well that today profits are limited, but the market is clearly growing, with requests constantly increasing.