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PSG and business are a great love story. Since the arrival of QSI, the capital club has continued to develop its brand internationally. Already established in New York, PSG has decided to move to expand. Paris will open a 480 m2 store, it will become “the largest club store in the world”.
PSG’s reaction
The director of the PSG brand explained this choice. “We are very pleased with the welcome we have received from New Yorkers since our arrival in 2022. We look forward to welcoming them to an even bigger and more innovative store in December,” he said. first explained.
“Always located on the famous 5th Avenue. This expansion reflects the success of the Paris Saint-Germain brand and the original development strategy of our stores that we are implementing on a global scale,” commented Fabien Allègre, the Parisian manager, in a press release published on the Parisian club website.
To sum up
PSG sees things big and has decided to move its New York store by opening an even bigger one. “We are very happy with the welcome we have received from New Yorkers since our arrival in 2022,” said the PSG brand director.
2023-11-29 23:00:00
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