Oct 28, 2023 at 2:22 PM Update: an hour ago
X has introduced two new paid subscriptions. The premium accounts give customers new options and more prominent places on the social medium.
The most expensive subscription of 16 euros per month ensures a higher place when responding to X messages from others. The Premium+ plan provides customers with a blue check mark and a label indicating that your identity has been verified. This version is also free of ads.
Customers with a cheaper version of 3 euros per month can, among other things, write longer messages than others. In addition, they can edit posts afterwards and receive a limited “reply boost”.
Elon Musk bought X, which was then called Twitter, a year ago for more than 40 billion euros. After that takeover, he fired more than three quarters of the employees and also saw many advertisers leave the platform. He has therefore been looking for new ways to make money from his purchase for some time, including new subscription types.
First paid subscription already resulted in a blue check mark
X previously introduced a subscription for 8 euros per month, for which customers receive, among other things, a blue check mark. Before Musk’s takeover, such a check meant that an account belonging to a celebrity, company or politician actually belonged to that person.
Removing those original check marks immediately led to a lot of confusion earlier this year. Many fake accounts bought such a check and pretended to be someone else.
Concerns about the spread of fake news and hate messages
Due to all of Musk’s interventions, concerns about the spread of fake news and hate messages on the platform are increasing. Due to the mass layoffs of the past year, many X employees who had to prevent these types of statements have left.
Musk previously said he wanted to make X an app “for everything”, similar to the Chinese WeChat. That Tencent app is not only a social media platform or messaging service, but can also be used to make payments. Musk recently said that X will also have to compete with video platform YouTube and business networking site LinkedIn.
2023-10-28 12:22:44
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