Keep up with the marathon craze, but be careful not to fall into the trap
Keep up with the marathon craze, but be careful not to fall into the trap
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2023-10-21 19:11:38
□Wang Longrui (Xi’an Jiaotong University)
The Qingdao Maritime Marathon started a few days ago. This event, which was promoted as “luxury” before the race, has attracted much attention and is also highly anticipated by runners. Registration was fully booked within 20 minutes of the opening. However, after the game, there were constant complaints on the Internet, such as the chaos at the scene, insufficient supplies, and the failure to issue finisher medals. On the evening of October 15, the Qingdao Maritime Marathon Organizing Committee issued an apology statement, saying that free express delivery would be provided to runners who failed to receive their finishing medals and finishing suits. (Global Network, October 16)
Although the apology statement of the organizing committee of this event was issued in a timely manner and did not further ferment public opinion, the many mistakes made in this event still left a bad impression on the contestants, which may even affect the entire event. A review of the city. Especially after the epidemic, marathon and other sports events have continued to recover, and this year has formed a “blowout” trend. According to data from the Chinese Athletics Association, there have been 133 registered marathon events nationwide in the first half of 2023, and many cities are looking forward to it. Get a piece of the action.
From the perspective of urban construction, holding large-scale sports events such as marathons is indeed a good choice. On the one hand, sports are increasingly valued by the Chinese people. Carrying out marathon events caters to the current trend of national sports. No matter you Regardless of your athletic ability, as long as you can get out of the house and sweat with the many competitors, it is already a successful exercise, which has certain effects on the health of citizens; on the other hand, large-scale marathon events attract Not only the people of the city are here, but also many tourists from other places, and even some foreign professional marathon runners. The large number of runners not only promotes the development of related economies, but also promotes the image of the city to a certain extent. However, the mistakes that occurred in the Qingdao Maritime Marathon undoubtedly reminded many cities that marathons must not only be held, but also run well, otherwise it will bring negative benefits.
Hosting marathon sports events is both an opportunity and a challenge, a challenge regarding the city’s organizational and publicity capabilities. From the establishment of supply stations and event routes, to the maintenance of order at the competition site, to whether it can leave a good impression on the contestants, everything tests the execution ability of the city hosting the event. It must not be just “our city held a marathon” or “there are many participants in this marathon”. It should allow most of the participants to get a good participation experience, show the cultural color of a city, and be done with it. Leave a good reputation to visitors from out of town. Without commenting on the chaos in the later stages of the event, Qingdao’s marathon event still had certain merits during the preparation period. The early stage of the event was promoted very well, and the popularity has remained high. The organizer also prepared the famous local Qingdao marathon for the contestants. Specialties such as prawns are worthy of recognition. However, lack of preparation in the later stages of the event caused some players to grab supplies, and the reputation of the event dropped rapidly. Hosting a sports event is an overall task, and any mistake will affect the whole body. This requires event organizers to be highly cautious, make adequate preparations, and conscientiously complete the pre- and post-event work.
Marathon events have ushered in a new wave of recovery. Many cities are eager to carve up this big cake, and even mess up their plans. However, frequent mistakes in marathon events are also a warning to these cities. If they have enough protection, they should keep up with the marathon craze and be careful not to let the waves knock them over.
Source: Red Net
Author: Wang Longrui
Editor: Zhang Yu
2023-10-21 11:11:38
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