“If you want to be successful, if you want to be extraordinary, all you have to do is not give up,” Jennifer Lopez said when visiting 20 Latina businesswomen in The Bronx, her home borough in New York City.
The meeting took place a year after López partnered with the charity organization Grameen America to help boost Latin companies with credit capital. The nonprofit group was founded by Muhammad Yunus, winner of the Nobel Peace Prize in 2008.
Grameen America partnered with the actress, singer and entrepreneur to help accelerate her goal of deploying $14 billion dollars in credit capital to 600,000 Latinas low-income business owners nationwide by 2030.
“It’s something that changes your life not being able to finance your business or have an idea or a dream that you can’t develop because you simply lack capital and you go to a bank and they don’t give it to you because you’re Latina.”
Jennifer López – Actress, singer and businesswoman
Lissette Mims is one of the business owners who received loan capital. Her dream was to be a beautician and now, at 54 years old, she is the owner of the “Bella Shique” spa, where López celebrated her event on Friday, she reported yesterday. NBC News.
“I’ve worked my whole life and I still have a passion. No matter how old I am, my dream is worth it,” Mims celebrated.
This program offers financing to women living in poverty, in a climate where Latino-owned businesses are less likely to receive loans from national banks than white-owned ones, according to the 2022 State of Latino Entrepreneurship Report from the Stanford Latino Entrepreneurship Initiative.
According to López’s team, Grameen America has projected an unprecedented disbursement of $1 billion in loans to Latina women this year alone. In addition to loans, they also receive training and education to help them run their small businesses.
“It is something that changes your life not being able to finance your business or have an idea or a dream that you cannot develop because you simply lack capital and you go to a bank and they do not give it to you because you are Latina, because they do not believe it is something they should invest in,” López told the women.
In addition to Mims, women who attended the event and received support through the program included a woman who owned a flower shop and another who owned a tire store.
Lopez talked to them about their businesses and learned how they have fared since receiving their business loans. She also shared personal stories about why she feels inspired to give back.
“I know that My grandmother would have loved to have her own store, she was a seamstress, she made beautiful clothes. “My mother was a Tupperware lady, in her own way she ran her own business,” Lopez continued. “If he could have had his own store or had enough money to do it, he never thought that way. She didn’t even have a chance to think that way.”
2023-09-14 13:20:00
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