Take advantage of the “cultural tourism event” to promote the deep integration of cultural tourism and high-quality development
Source of information: Anshan News Network Release time: 2023-09-08 Views: Times
From September 5th to 7th, guests and friends from Kyushu traveled across the mountains and seas to go to the “Covenant in the Steel City” and enjoy the “City of Jade and Beauty” together. Representatives of famous mountain tourist attractions from 23 provinces (autonomous regions and municipalities) across the country and high-level A-level tourist attractions in three northeastern provinces gathered in Anshan to participate in the 2023 (Qianshan) Annual Conference of the (China) Mountain Tourism Alliance and the promotion of Anshan’s cultural tourism industry We will participate in the grand event of the alliance and write a new chapter of development together. The “Cultural Tourism Event” sounded the drum to promote the leapfrog development of the cultural tourism industry, and pressed the fast-forward button to accelerate the deep integration of cultural tourism.
Carefully prepare for the grand event and treat guests and friends with heart and affection
On the 5th, the mountain leaders and cultural tourism experts who participated in the conference arrived in Anshan one after another, and went to the cultural tourism event together. The reception staff went to Shenyang Taoxian Airport, High-speed Railway Anshan West Station and other places to welcome the guests. Meticulous and thoughtful service made the guests fully feel the enthusiasm of Anshan. The persons in charge of the major mountain tourist attractions and hundreds of travel agents across the country praised the holding of this cultural and tourism event, and they are full of confidence in the future cooperation with Anshan in cultural and tourism.
Angang Dongshan Hotel is surrounded by green trees, flowers are in full bloom, and the green lawn is neatly manicured to welcome guests from afar. As the executive unit of the conference, Qianshan Scenic Area and Tiedong District worked together to make careful planning, and in accordance with the principles of professional, meticulous, enthusiastic, and thoughtful reception services, made overall arrangements, rational deployment, detailed plans, and continuously optimized plans in the work. All work was carried out in an orderly manner. Jointly established the Mountain Alliance Reception Group, which consists of 5 groups: coordination group, pick-up and drop-off station station group, meal and accommodation group, vehicle support group, and training organization group to establish a reception service system of “one office, one street, one mountain” , specifically guaranteeing the pick-up and drop-off stations, accommodation, meals, visits and other aspects of the guests. Before the meeting, each reception group proactively and enthusiastically contacted the guest liaison staff to understand the basic information of the guests, the transportation mode and time of the visit, and eating habits, etc., and formed a guest summary table, which detailed and clarified the guest room arrangement, dining arrangement, Arranging rides and other work, so that every guest can feel the enthusiasm and charm of Anshan.
The cultural tourism event has achieved great results and activated the power source of cultural tourism integration
For a long time, Tiedong District and Qianshan Scenic Area have always regarded the development of the cultural tourism industry as one of the leading industries to promote high-quality development. , Accurate efforts, seize the post-epidemic cultural tourism market recovery “window period” and policy “opportunity period”, accelerate project construction and scenic spot upgrades, deepen the implementation of the “cultural tourism +” development strategy, and continue to improve the quality of development.
At this cultural and tourism event, after the comprehensive Anshan cultural and tourism projects were promoted, 15 large-scale cultural and tourism projects in our city were signed on the spot, with a total investment of 11.18 billion yuan. The development of cultural tourism industry in Anshan can be expected in the future, and the pace of development of cultural tourism industry in Tiedong District and Qianshan Scenic Area is accelerating. During the meeting, the People’s Government of Tiedong District successfully signed a cultural and tourism industry cooperation development project with a total investment of 1.3 billion yuan with Heyi Real Estate, New World Hotel Group, and AK International Group. The Heyi Real Estate project is expected to have a total investment of 1 billion yuan. It is planned to build high-end improved residences, commercial complexes, star hotels, national fitness parks and other projects to build Tiedong Cultural Tourism and Health Town; the estimated total investment of the New World Hotel Group project 200 million yuan, planning 1-6 floors for smart parking, 7-28 floors for New World brand hotels, building a comprehensive business hotel integrating catering, conferences, and guest rooms; AK International Group Anshan Daedo Hot Spring Hotel project plans to introduce ” Oedo” famous hot spring hotel brand, construction of hot springs, catering, entertainment, guest rooms and indoor water park and other projects. Qianshan Scenic Area successfully signed two projects of Qianshan Pastoral Complex and Qianshan Life Valley. Through the construction of tourism infrastructure, the creation of light and shadow night scene theme, the upgrading of scenic spot operation, the upgrading and transformation of red tourism, sports and leisure sports, cute pet paradise, Cooperate with global tourism brand planning and marketing projects, comprehensively improve and transform the core scenic spots and surrounding supporting levels of Qianshan Scenic Area, build China’s famous cultural and tourism destinations, rural revitalization industrial clusters, and China’s low-carbon smart scenic spots, and promote tourism and related industries The integrated development of the tourism industry will activate more forms of tourism, so that tourists can get better experience and services in the scenic area, and promote the development goals of “destination tourism”, “four seasons tourism” and “beautiful countryside” in Qianshan Scenic Area. The signing and landing of the project will reinvigorate the development of the cultural tourism industry and become a key link in promoting the high-quality development of the cultural and tourism industry.
Mutual empowerment of culture and tourism promotes the high-quality development of the cultural tourism industry
For a long time, Tiedong District and Qianshan Scenic Area have made continuous efforts in cultural tourism integration, tourism product innovation, and tourism brand promotion. The cultural tourism industry has shown a good trend of total expansion, structural optimization, and quality improvement. The holding of cultural tourism festivals and the development of cultural tourism boutique routes demonstrate the firm determination to promote high-quality development through the integration of high-quality culture and tourism, making the integration of culture and tourism the finishing touch of a beautiful picture of high-quality development .
In the critical period of implementing the three-year action for comprehensive revitalization and new breakthroughs, Tiedong District and Qianshan Scenic Area have identified the direction of efforts, accelerated industrial development, and implemented the “cultural tourism +” and “+ cultural tourism” actions in depth, and fully promoted the “Shanhai Huaxi Everbright City”, The construction of “Peng Music Art Museum” and Qianyu Xiaonanshan Cultural Tourism and Agricultural Sightseeing Project will accelerate the revitalization and utilization of idle assets, steadily promote the upgrading and transformation of the business district in front of the station, and fully release the radiation and driving effect. Accelerate the completion of the shortcomings of infrastructure and supporting services in scenic spots, and strive to build a number of A-level scenic spots and boutique scenic spots. Seriously study the in-depth development and intensive management of cultural and tourism products, expand the boundaries of the cultural and tourism industry, plan full-season cultural and tourism projects, and strive to keep the off-season not short and the peak season more prosperous. Encourage local cultural and creative enterprises to establish long-term cooperation with international and domestic cultural enterprises, strengthen cultural inheritance, and cultivate intangible cultural heritage projects. Make the existing cultural tourism brand bigger and stronger, organize global exhibitions, promotions, competitions, performances and other activities, promote the complementary and differentiated development of corporate resources, enhance the brand image of cultural tourism in our district, and create a uniquely attractive and functional tourist destination land. Taking the 2023 (Qianshan) Annual Meeting of the (China) Mountain Tourism Alliance as an opportunity, create Anshan hotspots, export urban culture, and stimulate economic growth. Cultivate the cultural tourism industry into a new engine for the development of the modern service industry and a strategic pillar industry of the national economy, and fully promote the cultural tourism industry to achieve new breakthroughs.
Guests and friends from all over the world attended the grand event, which reflects the good momentum and huge potential of the high-quality integrated development of the city’s cultural and tourism industry. Riding the wind of the “Cultural Tourism Fair”, Tiedong District and Qianshan Scenic Area will take the high-quality development of the cultural tourism industry as a starting point and breakthrough point, so that “poetry and the distance” can blend and complement each other while satisfying the happiness of the masses, so that Culture and tourism empower each other, and make every effort to promote the construction of a good life city that is suitable for business, living, entertainment and travel, which is popular with local people and foreign visitors.
2023-09-08 02:47:04
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