The well-known American clothing brand NOAH officially launched a new 2023 autumn and winter series designed for “socially excluded groups and pirates”.
To explain the inspiration for the Autumn/Winter 2023 collection, NOAH brand principal Brendon Babenzien said: “Two quotes come to mind, both from author, naturalist and abolitionist Ralph Waldo Emerson: ‘To be great is to be Misunderstood.” and “The greatest achievement is to be yourself in a world that is constantly trying to make you someone else.” I didn’t realize this before, but I’ve been trying to show respect to the people I meet in my life. Kudos to the people who inspired me by being themselves. People who were at the forefront of the music industry; from punk to new wave to hip-hop artists doing their own thing; and of course skateboarders, painters and writers. But Most importantly, there are those “unrecognized” groups in every corner of the world and in every city. They may not adapt to life now or temporarily fail to integrate into society, but we actually know that they are indeed ahead of the rest of us. In Thanks to all socially excluded groups and pirates.”
Inspired by these notions, the collection breaks out of comfort zones and releases new styles including two-pocket chinos, wide-leg trousers with reverse pleats, military trousers with reverse pleats, and wool check capes with fringed details Jackets, an asymmetric knit argyle sweater vest and a peach pink flocked wool jacket. In addition, this season NOAH also launched the brand’s independently designed shoes for the first time.
The NOAH 2023 autumn and winter series will be officially released on the official website and designated dealers on August 17. Interested readers may wish to pay more attention.
