A sign suitable for the most undecided customers has appeared in front of a bar in an unidentified Italian city: here’s what it reads
Bar chalkboards are a great opportunity for the bar manager to share catchy, special or funny messages with customers. Some show the daily menu with specials, drinks on offer or unique culinary creations. On others, funny or inspiring quotes related to coffee or the drinks served are written. Very often, however, these signs are simple greetings: even just “Good morning!”, “Good afternoon!” or “Good evening!” they can make people feel welcome. In few cases the words on the black surface are advice on how to make a particular drink or cocktail recipe.
Instead, it is more interesting when fascinating vicissitudes or events such as theme nights, live music or other events are narrated on the blackboards. Aphorisms and positive thoughts of the day often find their ‘home’ on these improvised signs, perhaps accompanied by specific hashtags for customers who want to share their experience on social media. Sometimes bar mottos are also shared to make people feel comfortable sharing a particular philosophy about how they consume food and drink. In short, you can be creative and adapt the writing to the atmosphere of your place and to your audience. Chalkboards are always a pleasant surprise for visitors and can help create a welcoming and unique place.
Bar, customers read a comical sign before entering: because they can drink in peace
There are some bars that have made blackboards at their entrance a sort of distinctive sign and they couldn’t give them up for anything in the world. These are commercial establishments that have understood how to exploit them intelligently to grab the customer’s attention and be able to retain them as much as possible. In short, there are places where people go more to read the written message of the day than to eat or drink and this is a marketing strategy!
Source: Instagram muri_puliti_popoli_muti
The person who posted this sign in an unidentified Italian city must also think so (source: Instagram @muri_puliti_popoli_muti). This is an almost perfect writing for all those customers who are not decided on whether to drink or not. On the other hand, in the summer there isn’t always the desire to drink, especially when it’s very hot. But what does this slate recommend? “Drink peacefully, you made bad decisions even when sober”. The maxim is as funny as it is real. Too often, a glass of wine is blamed for bad decisions, messages sent, and misbehavior. This may certainly be true if you overdo it (or if you are a teetotaler), but not if you indulge in a paltry amount of alcohol – such as that supplied by knowledgeable merchants.
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2023-08-04 13:48:12
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