Belarusians have begun to actively introduce devices for the Smart Home into their lives. This is evidenced by an analysis of the demand for such equipment in the MTS retail chain: its sales have tripled.
Among the most popular equipment are portable speakers with a voice assistant and robotic vacuum cleaners.
Since the beginning of 2023, about 13.5 thousand Smart Home devices have been sold in the MTS retail chain. This is three times more than in the same period last year. At the same time, the volume of revenue in the communication stores and the MTS online store increased by 4 times.
Belarusians have long appreciated the benefits of products for the Smart Home and now they are buying not only robotic vacuum cleaners and speakers, but also smart sensors, sockets, lamps, surveillance cameras, smart fans, as well as cooking equipment, devices for pets, goods for beauty and health.
All Smart Home devices available in MTS can be found at link.
In total, MTS customers can choose the necessary equipment from more than 60 different models of “smart” gadgets and devices. And the TOP 5 most popular looks like this:
- Portable column New Yandex. Station Mini with clock;
- Portable column Yandex. Station Light;
- Robot vacuum cleaner – Xiaomi Robot Vacuum S10;
- Portable column Yandex Station Max;
- Robot Vacuum Cleaner – Xiaomi Robot Vacuum S10+.
“Smart home devices are becoming more intuitive and accessible every day. Using your smartphone, you can easily control lighting, adjust the temperature and monitor video surveillance systems while away from home. The “smart” voice column will put on your favorite tune, turn on the movie, tell you about the news and the weather forecast. All this significantly saves time, allows our customers to improve their safety, comfort and quality of life”, — emphasized in the MTS company.
Interest in Smart Home products in mobile stores and the MTS online store is primarily due to the constantly expanding range of smart devices, special promotional offers, as well as affordable installments for 7, 12 and 24 months.
Most actively their “smart” houses equip in the capital. The most active buyers of goods for the Smart Home are also residents of Vitebsk, Brest, Baranovichi and Grodno. Among the regions, the Minsk region is in the lead, Gomel region is in second place, and Vitebsk region is in third place. Then follows the Brest region, and Mogilev closes the list.
MTS is working on the development of its sales network to meet the requirements of customers. It presents about 800 different models of goods: smartphones, tablets, laptops, smart watches, TVs, Smart Home products, etc. Subscribers can independently choose the necessary device, a convenient installment period, add the product to the basket and quickly check it out – without inquiries, guarantees, pledges and insurances. On average, about 200,000 purchases are made daily on the website of the trading platform.
The MTS online store operates around the clock, without holidays and weekends. You can get expert advice and place an order at any time convenient for the client. To do this, just call +375 (29) 545-00-00 or short number 210, or go to shop.mts.by.
