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The Iconic Birkin Bag: How Jane Birkin Created a Fashion Legend

The Birkin bag comes from the meeting on a Paris-London flight in 1981 between Jane Birkin and Jean-Louis Dumas, president of the Hermès house from 1978 to 2006. Jane Birkin confides to her her problem as a young mother: she cannot find a handbag that is both practical and elegant, to store all her belongings and those of her daughter Charlotte. Amused, the president challenges her to design the ideal bag that he will create for her later.

The English actress and singer begins to draw on the plane then following several meetings between the two collaborators, the bag is born. It’s a sophisticated tote, made of leather, and of course, it will bear the name of its muse. Without knowing it, Jane Birkin has just created an iconic bag whose success has not wavered ever since.

In 2015, however, a shadow in the relationship between the brand and the singer. Jane Birkin asked the luxury house to rename the mythical crocodile bag bearing her name, one of the most expensive in the world, denouncing “cruel practices” during the slaughter of these animals. “I have asked Hermès to rename the ‘Birkin Croco’ until best practices that meet international standards can be put in place for the manufacture of this bag,” said Jane Birkin in a press release sent on Tuesday. to AFP by his agent.

The singer says she was “alert to the cruel practices reserved for crocodiles during their slaughter for the production of Hermès bags bearing (her) name”. She specifies that she is “a signatory of (actor) Joaquin Phoenix’s “Mercy for animals” petitions, protesting against any mistreatment of animals”. Contacted by AFP, Hermès did not react immediately.

Collectors include Victoria Beckham, Kylie Jenner, Kim Kardashian West, Lady Gaga, Jennifer Lopez and even Drake, who told reporters he was putting together a Birkin collection for his future partner.

The Birkin was the subject of an entire storyline in the landmark series “Sex and the City,” was rapped by Jay-Z and A$AP Rocky, and served as a canvas for contemporary artists such as George Condo , Alec Monopoly and Terence Koh.

2023-07-16 16:28:49
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