“Our focus is on our mission to make every day better with Snapchat,” the company said. “We are innovating in our core app experience with My AI, supporting creators, and developing our AR platform that allows partners, retailers, and developers to bring a new generation of experiences to their audiences on and off Snapchat.” “.
The Snapchat My AI chatbot is powered by the latest version of ChatGPT from OpenAI.
According to Snap, Snapchat+ subscribers send nearly 2 million chat messages per day to learn more about movies, sports, pets, and the world around them.
The company also said that My AI is being rolled out to Snapchat users globally with new features.
Personalize my AI: The AI chatbot comes with thousands of Bitmoji skins and can be easily customized to the liking of users.
Snapchat users can also design a custom AI Bitmoji, give it a name and start chatting.
My AI in Conversations: Apart from creating Bitmojis, users can enter My AI into conversations by simply @mentioning My AI and asking a question on behalf of the group.
The AI will include a sparkle next to its name, for example, you can ask the AI to plan a hiking trip in a group.
Snapchat Recommendations: The AI chatbot can also suggest places to go from Snapchat and suggest relevant Lenses.
For example, users can ask My AI to suggest weekend activities for a group of young friends, or get a Lens recommendation to wish a friend a happy birthday.
Share Snaps using My AI: Users can send Snaps to My AI and receive a chat reply.
Get a Snap Again: Snap claimed that, on average, more than 55,000 Snaps are created on Snapchat every second, but soon Snapchat+ subscribers will be able to Snap My AI and get a unique Snap to keep the conversation going.
Snapchat My AI improvements
Snap said it programmed My AI to adhere to the company’s community guidelines to help protect against responses that may be inappropriate or harmful.
It implemented a new signal using a Snapchat user’s birthday, so that the chatbot can constantly take users’ ages into account while responding to answers.
Snapchat is also getting additional moderation technology, which will allow the company to “assess the severity of potentially harmful content and restrict Snapchat users’ access to My AI if they misuse the service.”
The company is also working on integrating My AI into its in-app parenting tool, Family Center. This will allow parents to monitor their children’s conversation using My AI.
