Anouck Lazard has been formalized as integrated marketing director at Isoskele, which she has held since January 2023. This graduate of HEC Montréal and the Kedge Business School has spent a large part of her career in an agency: K Agency, in within the HighCo group, but also at Altavia or Ca Com. In 2012, she worked for Wunderman, to reposition the agency on the connected consumer, before joining CLM BBDO, where she was Sales Director Integrated Marketing. After 4 years as a freelancer, she founded Digital Balance France, a digital coaching company. She then joined Isoskele, the technological marketing and creation entity of the La Poste group in September 2021 as a marketing consultant.