The Entertainment Software Association (ESA) announced that the Electronic Entertainment Expo, exhibition video game annual event known as E3, has been cancelled. Originally, the event was set to be held in Los Angeles from June 13 to 16, 2023.
Quoted from IGNthe ESA organization announced the cancellation in an email sent to IGN members, “While E3 remains a highly anticipated event, the 2023 version is not getting the sustained interest needed to carry it out”
Not only that, the report informs that there is a statement issued by Kyle Marsden-Kish, VP Global Gaming at ReedPop, as follows.
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“This was a tough decision because of all the work we and our partners have put into making this event happen, but we have to do what’s right for the industry and what’s right for E3. We appreciate and understand that interested companies will not have a playable demo ready and that resource challenges made being at E3 this summer an obstacle they could not overcome. To those who are truly committed to E3 2023, we’re sorry we weren’t able to showcase the work you deserve and you expect from the ReedPop event experience.”
The press release also adds that ReedPop and ESA will continue to work together on the upcoming E3 event. The event was canceled in 2020 due to the COVID-19 pandemic, and although a digital version is being held in 2021.
However, it was canceled again in 2022 in an effort to focus on “revitalized displays” that would set a new standard for the industry’s event hybrids. The return of E3 for this year was announced last June alongside confirmation that E3 2022 had been cancelled.
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The news comes because of several companies game major companies such as Xbox, Nintendo, PlayStation and Microsoft will not participate in the event. Such was Ubisoft, who announced that they would not be attending E3 in any capacity, opting largely to host their own digital exhibition.
That said, June 2023 is still ready to pack events game, such as the Summer Game Fest which takes place on June 8. Meanwhile, Microsoft’s annual Xbox expo and Starfield-focused show is slated for June 11. Whereas Ubisoft Forward Live is scheduled to attend on June 12.
