LesBigBoss is organizing its Tourism, Sports and Leisure event on March 23 and 24 in Cabourg

The BtoB event organizer announces its third event of the year, LesBigBoss Tourism, Sports and Leisure.

For the seventh edition of its event Tourism, Sports and Leisure, LesBigBoss is preparing to receive nearly 125 decision-makers and digital players at the Grand Hôtel de Cabourg on March 23 and 24. On the program: two days of interactions and exchanges to “boost your business, meet new partners and deploy your strategic projects.” More than 1,500 meetings between decision-makers from major digital brands are planned, as well as a “Trends for Leaders: Decryption, Prospective & Inspiration” conference, a gala dinner and a networking cocktail.

These two days will be an opportunity to address several trends and issues specific to the tourism, sport and leisure sectors: return of the leadership of OTAs, AI at the service of personalization and loyalty advantages or even the new territories of communication of generation Z. To discuss these themes, three guests of honor will be present: Nicolas Clair (CEO of Verychic), Yassine Hachem (senior VP E-Commerce & customer engagement of Accor) and Loïc Davrinche (CMO of Promovacances). The keynote of the event will be presented by Louisine Setton (marketing director of Cercle des Voyages).

For this new edition of the digital leaders Tourism, Sports and Leisure, a departure by private bus from Paris on Thursday March 23 at 8 a.m. and an arrival in Paris on Friday March 24 at 6 p.m. are planned. To join the 125 participants, it’s ici that’s happening.