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Shopping centers expect a positive balance above 2021

As per tradition at this time of year, shopping malls are the busiest in terms of the flow of shoppers looking for gifts. Furthermore, these establishments are characterized by offering attractive prizes at the time of purchase or by subsequent sweepstakes. Generally, the grand prize is high-end cars. “The commercial movement is extraordinary. We are aiming for a much higher close of sales than last year and pre-pandemic,” said Carolina Lenguaza, Marketing Manager at Shopping del Sol.

He said the success of the Christmas campaign at this mall “is the result of a collaborative effort among tenants and the sum of some spectacular prizes, coupled with the superior shopping experience we deliver to our customers on every visit to the mall.” commercial “, he remarked. This year they are giving away a Maserati Levante Hybrid 0 km, as well as $ 1,000 of fuel from Petrobras. For purchases with the shopping card, customers receive a double coupon.

GOOD CLOSING. While Jorge Mendelzon, as director of Shopping Mariscal and head of the Chamber of Shopping Centers of Paraguay (CCCP), predicted a good end of the year after the Christmas and New Year’s sales for this sector.

He highlighted the positive expectations that they have and pointed out that they’ve had high sales movement over the last couple of months. It also highlighted the great effort made by shopping centres, which have established interesting promotions, discounts and offers and, above all, onerous rewards for purchases made.

Mendelzon noted that since the bonus was cashed in, the number of visitors and shoppers to their stores has increased, so they expect a positive balance at the end of 2022.


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