The FTX Arena name is living out its last days in the NBA. À cause d’une crypto-monnaie qui ne cesse de perdre de la valeur dans le monde des affaires, la plateforme FTX est en faillite, ce qui pousse le comté de Miami-Dade et le Heat à puttre un terme au contract les liant avec the society. A partnership that lasted only a season and a half…
Let Heat fans be reassured, bulldozers won’t come and destroy this legendary big league hall. Built in 1999, the Florida den has seen the great hours of its protégés go by. In this particular atmosphere and on these orange-red armchairs – yes, it’s a color that exists – the fans vibrated in front of the deeds of Dwyane Wade, LeBron James, Jimmy Butler, Shaquille O’Neal, Chris Bosh or Alonzo Mourning. Let’s not forget Udonis Haslem, who was already 30 years old (no) when the first stone was laid. In short, the Heat will not change rooms, but the latter will acquire a new name, the fault of an uncompromising economy like Pat Riley. Cryptocurrency is out of fashion and companies that were rich yesterday are on the verge of going under the bridge today. In January 2021, FTX offered the Heat a handsome check for $135 million over 19 years to name the Miami home FTX Arena. Neither one nor two, the contract has been signed except for a few days FTX is clearly in trouble which prompted the Heat and Miami-Dade County to terminate the deal.
“Reports on FTX and its affiliates are extremely disappointing. Miami-Dade County and the Miami Heat are taking immediate steps to end their business relationship with FTX. We will work together to find a new naming rights partner for the Arena.”
Miami-Dade County and the Miami HEAT have released the following statement pic.twitter.com/ERZo1IsZ2o
— Miami HEAT (@MiamiHEAT) November 12, 2022
FTX’s bankruptcy marks the end of its deals with Heat, which then opens the door for investors. Since we’re nice, we pre-chew the work of county elected leaders and officials with some ideas for patrons. The first, Jimmy Butler buying the contract to swing a craze like that “The coffee farmers of the Arena”. When we talk about Miami, we also think of the LeBron James – Dwayne Wade – Chris Bosh trio, so why not a “Three Amigos Arena”? Vice City Arena or 305 Center would also bring an original touch to the franchise. Another possible candidate given the stack of bills he just tossed in the bank is Tyler Herro. The nouveau riche have the resources for the Florida room to become the “Arena Sixth Man of the Year”. As you may have guessed, the bosses of the Heat and Miami-Dade will get to work in the coming weeks to exchange the gym’s naming rights for a nice check. South Beach fans already have to cross their fingers to avoid a frankly unenviable blasé.
The FTX company is going bankrupt and will not be able to honor the contract with the Heat. We are therefore preparing to change the stickers on the floor of Miami. In short, the name doesn’t matter, as long as there is a good play… even if for the moment he too seems to be in bad shape on the Miami side.
Text source: ESPN, Miami Heat.