This article about Trends in Tinder originally published in the German edition of GQ.
Like every year, Tinder comes back with Year in Swipe y s 10 keys guidelines to follow to get the most out of the application. After a long pandemic, in 2022 it was a question of returning to life and rediscovering greater interpersonal closeness. For the dating app, there is a “new generation that no longer wants to waste time”.
These are the Tinder 2022 trends:
#1 Zero commitment
“For young singles, the most coveted relationship is, as they say in app lingo, the “situation”, explains Tinder in its report. “Traditional relationship models are out of use and the situations They’re getting more and more popular.” Refers to romances that are usually about more than sex, but which, Unlike a traditional relationship (“relationship”) they do not require commitments or a time horizon. These types of relationships are mentioned 49% more on Tinder member profiles and more than one in 10 single young people surveyed prefer them for a less pressured relationship,” the report said.
#2 Optimism is appreciated
As Emoji 2022, Tinder users have chosen the P for parking. It became the symbol of the song “Pushing P”, inspired by the success of hip-hop by Gunna and Young Thugh. This P shows that users prefer optimism and authenticity. The Ukrainian flag entered the top 10 rankings as a show of solidarity.
#3 Street food instead of a restaurant
With the pandemic, creativity has begun to spread in the dating world and it seems that the trend is not over yet. “Mentions of ‘picnic’ (94%), ‘karaoke’ (30%) and ‘museum’ (24%) have increased in Tinder bios and represent more first date activity,” the report said. Secondly, in the world top 10 interests, camping, barbecuing, trying new things and the street food.
#4 Alcohol-free dating
Being authentic and drinking alcohol no longer go hand-in-hand, at least among the app’s younger users when it comes to dating. “Over 25 percent of 18-25 year olds said they drank less while dating than last year,” the dating app shares. Beer and wine emojis appeared less on profiles this year (40% and 25% fewer respectively).
#5 Humor
Appearance ranks only fifth among the most important characteristics of a potential date. According to the survey, humor, loyalty, respect and open-mindedness rank first for young singles.
#6 Social awareness
Three-quarters of Tinder users are looking for people who are committed to social causes. “Activism” was mentioned 84% more in profiles, according to data provided by the app. Many members have added the LGTBIQ+ flag emoji to their profiles to show their support for the collective.
#7 The 90s are back!
“Young singles are inspired by the 90s and 2000s, in the souls and in slippers. The song Running up that hill, by Kate Bush, made it into the top 10 most used Spotify anthems on Tinder,” shares Tinder. It was also used a lot the blind date function, that is, the traditional blind date. The function, which concerns matches with people who hadn’t previously seen his profile, it was being used around 200,000 times a day.
#8 Red flag and green flag
Singles these days are openly talking about red lines when it comes to dating. Most singles said they could tell if a date is going to go well (green flag) or if the other person is sending signals that they shouldn’t be ignored, making it clear already on the date that it’s better not to (red flag). A real social service.
#9 Christmas flirting
After the holidays took a back seat at the height of the pandemic, travel is back at the top of the priority list. Between March and August 2022, Tinder singles traveled just under nine times a month using the Passport feature. This feature allows users to select a location on the map and ‘like’ it with Tinder users.
#10 Astrology
Astrology also played a big role on Tinder in 2022. Users of the app added their zodiac sign to their profile more frequently. All signs have had more possibilities to do match with their astrological partners.
