Home » Health » Ahmed Farrag, Commercial Director of Bayer: elevit® multivitamin supplements support maternal and fetal health

Ahmed Farrag, Commercial Director of Bayer: elevit® multivitamin supplements support maternal and fetal health





Posted on: Monday 21 November 2022 – 11:12am | Last Updated: Monday 21 November 2022 – 11:15am

Pregnancy is a very precious time in the life of all mothers, as they experience a wide range of emotions, from moments of excitement and joy to moments of fear and anxiety. Pregnancy can also be a stressful time for mothers, so it is important that we assist them throughout their pregnancy by providing the support they need to ensure they are getting proper nutrition.

The first days of a baby’s life present a crucial opportunity to lay the foundation for health and optimal growth throughout life. However, 60% of mothers-to-be and mothers do not realize that nutrition has a direct impact on the growth and development of the child during pregnancy Improper nutrition can lead to negative pregnancy outcomes and birth defects.

Prenatal malnutrition causes anemia in 26% of pregnant women in Egypt, so mothers need to take care of their nutrition and lifestyle during pregnancy and breastfeeding to avoid problems that may arise during those times and in the future and for promote a better and healthy future for future generations.

While nutrition is vital to a child’s healthy development, it is not always possible to obtain enough of the essential nutrients needed through diet alone to meet increasing nutritional needs. Pregnancy can lead to increased micronutrient requirements up to 185%. That’s why Bayer recently launched the elevit® range to help mothers meet their growing nutritional needs during pregnancy and breastfeeding to give their babies the best possible start in life.

The new vitamin and mineral supplements, elevit® for pregnancy and elevit® for breastfeeding, help mothers and babies get the right nutrition during and after pregnancy to meet their nutritional needs. Pregnancy and birth.

As with all Bayer products, the elevit® range is supported by strong clinical evidence demonstrating how the elevit® formula can prevent birth defects and improve overall maternal care. By providing vital nutrients at a time when the development of infants is particularly dependent on the nutritional intake of their mothers, these nutritional supplements help prevent birth defects and support the baby’s eye and brain development. Vitamins and minerals also support the body’s ability to build strong, healthy bones, as well as contribute to the full maturation of organs. This is a powerful testament to Bayer’s goal to use science to improve the lives of mothers and babies in Egypt and worldwide region.

Elevit is the number one group of prenatal multivitamins and is found in more than 60 countries worldwide, and its availability in Egypt enhances Bayer’s consumer health product portfolio.

This major expansion strengthens Bayer’s position in Egypt as a leader in life sciences and industrial innovations in maternal and fetal health, as five million pregnant women can benefit from the expanded product range in Egypt. If anything, this expansion demonstrates Bayer’s commitment to ensuring that Egyptian mothers in particular have access to proper nutrition, raising awareness of the value of nutritional intake, and improving maternal health and the quality of life of mothers-to-be around the world. world.

Children are the future. Therefore, it is essential to provide every child with the best possible start in life by supporting women through the pre-conception, pregnancy and breastfeeding periods. We are confident that Elevit® can significantly improve the health of women planning pregnancy and expectant mothers in Egypt, in order to give birth to a new generation of healthy children. We are honored to have the privilege to be in the region and to have the opportunity to improve the lifelong growth and health of children in Egypt.

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