Original title: China Consumers Association released consumer advice “Double 11”: pay attention to the promotion rules
Every “Double 11” shopping season, “low price all year round” and “big discounts” promotional ads are overwhelming, merchants launch pre-sale, full discount, red envelopes, coupons and other promotional methods, various “grass planting videos” Followed by “Amway” Soft “Articles. According to the hot spots of consumer complaints during the “Double 11” period in previous years, the China Consumers Association reminded consumers to pay attention to the promotion rules, buy rationally and not follow the trend.
Pay attention to the promotion rules
With this year’s “Double 11”, many ecommerce platforms have launched new price insurance policies and many consumers have reported that the price insurance regulations of different platforms and merchants are complex and numerous and could be misled if they’re not careful. For example, if the price of a “high priced” product is reduced in the middle of the night, the merchant refuses to refund the difference because “vouchers, gifts and other activities are outside the scope of the insured price.” they even remove links to live broadcasts of their products to circumvent price protection rules.
China Consumers Association recommends that consumers clearly specify detailed rules for price guarantee time, price guarantee method, price range, etc. in advance. and to promptly consult the merchants and customer service of the platform.
Usually, after the payment of the “deposit”, if the consumer does not make the payment of the balance within the indicated period, or does not wish to purchase for his own reasons, the “deposit” will not be refunded. Consumers are advised to carefully read the pre-sale and promotion regulations of each platform and merchant before placing an order and to learn more about the deposit and final payment time, refund conditions, coupon terms of use, range and on the duration of the discount. Do not make an impulsive deposit and do not forget to pay the balance within the set deadline.
Buy rationally, don’t follow suit
In response to issues such as uneven quality of live broadcast products, lack of after-sales service, and difficulty in protecting rights, the China Consumers Association recommends that consumers choose a formal live broadcast platform with full qualifications. , high reputation and good reputation and check if the live broadcasting business has a commercial license. Do not click arbitrarily on unofficial or unknown invitations and live broadcast links; before placing an order, understand the main information of the product, functions, price and warranty, etc., pay attention to the evaluation of the purchase of the product and the consistency of the product in the live broadcast; product advertisement screenshots or recording in time after purchase Advertising, live broadcast images, chat recordings, payment vouchers and other relevant evidence to prevent merchants from removing live broadcast videos.
China Consumers Association argues that consumers should not blindly follow the buying trend and should not be fooled by propaganda such as “cheap explosions” and “shoot one for more” and do impulsive consumption, they should pay more attention to product quality and service, and to put into practice the concept of green and low carbon consumption.
Strengthen the protection of personal information
In previous years’ complaint cases, many consumers have reported that it was not possible to unsubscribe from marketing text messages and even subscribed to brand information without knowing and were always harassed by various promotional information and sales calls .
The China Consumers Association reminds consumers to carefully read the privacy policies and relevant terms of various e-commerce platforms and third-party payment platforms and not to provide personal information unless necessary, especially important information such as identity cards , bank cards and various verification codes. At the same time, promptly destroy data documents with personal information to prevent personal information from being disclosed due to random discard and misuse.
Consumers should also beware of various types of telecommunications scams. The China Consumers Association recommends that you click carefully on the red envelope collection and promotional SMS links. If you receive text messages such as “free win” and “red envelope collection”, especially if the page jumps to other pages and requires you to information before you can redeem your reward, may contain phishing websites and Trojan horse viruses; carefully check the purchasing platforms, do not click on unknown links and pop-up windows on web pages or software to conduct transactions and do not make remittances or transfers privately; While waiting for information or phone calls, it is necessary to contact the platform and the official customer service of the merchant and the logistics company to confirm and verify.
[Direttore responsabile: Xu Ziming]
