Puma and Pokémon team up to launch a clothing collection inspired by Pikachu and company. German sports fashion company Puma has launched a new collection on the market in which fan-favorite Pokémon will get all the attention of their clothes.
Pikachu, Bulbasaur, Charmander, Squirtle and Gengar They are the Pokémon chosen to stamp the garments of the new collection. The sneaker models that will be accompanied by these Asian designs are Slipstream Charmander, Suede, Rider FV and TRC Blaze Court. The garments will also hide details on the tag of the tongue, insole or heel.
Puma has chosen Pikachu, Bulbasaur, Charmander, Squirtle and Gengar for their collection
Puma is betting in this collection on textured prints and tactile details in some of its garments, such as the sherpa jacket and sweatpants. Additionally, all cotton t-shirts, crewneck sweatshirts and hoodies will carry the Pokémon badge in various ways. Just like hats and shoulder bags.
Puma and Pokémon also offer exclusive products within this collection, offering an exclusive capsule collection for sale at Foot Locker and Pokémon Center. In it you can find products such as RS-X Pikachu sneakers and exclusive clothing, footwear and accessories). The Puma x Pokémon clothing collection will be available globally from 12 November 2022.
Puma closed the first nine months of 2022 with a growth of 18.2%, up to 6,268.5 million euros, and a profit of 352.1 million euros. For the full year, the company expects its sales to increase by approximately 15% over the previous year and its EBIT will be between € 600 million and € 700 million, compared to € 557 million recorded in the year. fiscal year 2021.
