tourists from United Kingdom who stayed on the Costa del Sol between January and August 2022 represent 14.9 percent fewer travelers than in the same period of 2019, the year in which data referring to the area will be taken and an attempt will be made to recover them.
Costa del Sol Tourism participates in the international tourism fair world travel market, in the UK, keeping around thirty appointments with airlines, travel agents or online travel agencies, which are estimated to give rise to around three hundred professional contacts for doing business.
President of Tourism Costa del Sol, Salty Francesco, He explained yesterday that the company’s goal at the WTM show was to retrieve data for 2019, the last year before the pandemic, in which the number of British travelers and overnight stays was higher than in 2022.
From January to August, the British surpassed 4 million nights in hotels and apartments, 14.9 percent less than in the same period in 2019, although 722 percent more than in those months of 2021.
In the same period of 2022, 758,000 travelers stayed in hotels and apartments on the Costa del Sol, 14.8% less than in the same period in 2019.
Currently, UK travelers staying on the Costa del Sol account for 65.8% of British tourists to Andalusia and 10.5% of Spanish tourists.
Between January and September, however, 1.89 million passengers arrived at the airport. Malaga-Costa del Sol airport19.7 percent less than in the same period in 2019, although it was 412.9 percent more than in the same months in 2021.
Malaga-Costa del Sol airport continues to be a favorite of the British, explained Salado, who also said it receives 88 per cent of this country’s passengers arriving in Andalucia and 13 per cent arriving in Spain as his second favorite destination after the Balearic Islands.
the president of Tourism on the Costa del Sol He said there were a lot of clouds on the UK market, whether it was rising inflation, a sharp depreciation of the pound or political instability in the UK, and insisted the goal was to provide the data. to regain this agreement. 2019. main issuing market.
Costa del Sol Tourism, which invests one million euros in a two hundred square meter exhibitor at WTM, will campaign on London soil where the British will be able to smell barrel cacti and will try to promote the Solheim Cup golf in 2023, as well as its sun and its beach, its internal tourism and its gastronomy.
the tongue like a hook
On the other hand, the Andalusian government organized the participation of 14 community schools and Spanish educational institutions i ICEF Berlinthe most important international event in the sector, held from 30 October to 1 November, with the aim of placing the Andalusian offer in the foreground in this growing market.
Andalusia receives 50,000 students a year, from a sector that transferred 97 million euros in business to Spain in 2021. expansion in a press release, in which it is noted that the teaching of Spanish is one of the sectors with the highest forecast of future growth due to the global evolution of the Spanish language.
Andalusia is the Spanish community with the largest number of Spanish teaching centers for foreign students, with 33 schools, the offer of which is concentrated in the provinces of Malaga, Seville, Granada and Cadiz.
Fifty of these centers are accredited by the Cervantes Institutethe highest number in all of Spain, collecting 32 per cent of the national total, which means that one in three accredited centers in Spain is located in Andalusia.
Activities related to language tourism have had a great economic impact in 2021, reaching 97 million euros in Spain, but have not yet reached the level of 2019 (249 million), according to the Spanish Federation of Foreign Language Schools in Spain.
With the aim of continuing to open new markets for Andalusian companies, businessthrough Extenda, they also organize themselves Technical seminar on teaching Spanish in the United Arab Emirates in conjunction with the Andalusian Association of Spanish Schools (EEA)which was attended by 16 companies from the community.
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