A week after Tesla CEO Elon Musk took over Twitter, Twitter has been experiencing an unprecedented catastrophic change since its inception.
As soon as Musk took over Twitter, according to Reuters, Musk fired former executives, including former CEO Parag Agrawal, and fired 50% of all employees.
The Washington Post reports 3,700 Twitter employees were cut.
Additionally, when Musk decided to form a “content management committee” to discuss the recovery of former US President Donald Trump’s account, advertisers worried about the Twitter change temporarily stopped paying for ads one later. the other.
United Airlines announced that it would temporarily stop advertising on Twitter at 4th local time and, previously, pharmaceutical companies Pfizer, automobile companies Volkswagen Group and General Motors, food companies General Mills and Musionez International have also decided to temporarily suspend. Twitter ads.
Advertisers are said to have made the decision due to concerns over increased hate content and increased uncertainty when key executives step down.
The New York Times described it as “Twitter has been in turmoil for a week” and “advertisers have fled and employees have panicked.”