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& us is the new lead agency of Ikea – mnews – medianet.at

VIENNA. “In & us we have found the partner for the continued successful development of Ikea in Austria. When we made the selection, we were particularly impressed with the combination of optimal brand strategy and correct creative implementation, explains John Oakley, Country Marketing Manager, Ikea Austria. “Working for a company and brand like Ikea and being able to help shape the future is a great job. We are delighted that Ikea has opted for our holistic approach to strategic growth “, say Helmut Kosa and Sebastian Strobel, Managing Partner of & us. In this cooperation, & us will take on all the classic and digital advertising agendas of Ikea Austria in addition to the role of strategic agency principal.

Who we are
The growth consultant & us accompanies companies according to the motto “Enabling Growth” towards sustainable growth. & us brings together the best minds from different disciplines under one roof. From business strategy, brand positioning, marketing and sales optimization to advertising and creation, digital transformation and change management, all essential areas that enable growth are covered. As a management sparring partner, the & us team ensures that the jointly developed growth strategy is implemented from analysis and concept to implementation and change management. (red)

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