We sometimes speak of augmented sales by designating this B2B seller equipped with advanced technologies, allowing him to improve his sales performance before, during and after the sale. But does equipping salespeople with technology make them more efficient? Is this term “augmented” appropriate? A event Visionary Marketing and #SocialSellingForum with Seismic.
Debate: can technology provide super-powers to B2B salespeople
This is what we are going to try to discover through a contradictory debate which will bring together experts in B2B sales, sales representatives and sales managers and Marketers involved in sales. See you for this hybrid event (online is face-to-face in Paris) that Visionary marketing and the #SocialSellingForum are organizing with Seismic. September 28, 2022 at 9 a.m. sharp.
What Super powers for a B2B seller?
- Do we need moretechnological tools ?
- What technologies available/essential ?
- What is the SalesThe merger of marketing and sales departments in B2B companies aims to improve cross-functionality and efficiency Enablement ?
- What dangers of too much automation ?
- What a place for “content” ? Special case of ultra-regulated markets
- …
A panel of B2B marketing and sales enablement practitioners discuss these critical questions for the future of B2B selling. business to businessIn producing this glossary Visionary Marketing came up against a major problem: should we write BtoB or B2B?.
Hybrid event in physics at Seismic (3 rue de Stockholm, Paris 8th) and on Zoom and streaming on all social media platforms
AGENDA
- 8:30 a.m.: welcome of panelists and participants at Seismic and on Zoom
- 09 h 00 precise : opening of the debate online and on site and introduction
- 09 h 05 : Keynote d’introduction
- 9:20 am: Round table: debate on the place of technology in B2B sales
The event will start at 09:00 sharp, so be on time!
With Yves Blandiaux from Wave4Growth, Julia Cames from Hubspot, Bruno Delezenne from FridayLink, Romain Franczia from Seismic, Laurent Malderez from the Sales Enablement Society and two other speakers to be confirmed.
This debate is organized and moderated by Loic Simon from #SocialSellingForum and Yann Gourvennec from Visionary Marketing. It is realized in partnership with Seismic
NB: by registering, participants agree to be contacted again to be invited by the organizers to join their communities.
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Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of 6 books. In 2014 he went from intrapreneur to entrepreneur, when he created his digital marketing agency.
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Yann Gourvennec created visionarymarketing.com in 1996. He is a speaker and author of 6 books. In 2014, he went from intrapreneur to entrepreneur by creating his digital marketing agency.
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