The Swedish music streaming service Spotify joins FC Barcelona as the new main sponsor. It’s an extremely lucrative deal for the Catalans.
Thanks to Spotify, Barça will collect a total of 435 million euros in the coming years, according to a report by “Sport”. For the next four years, the company’s name will grace the jerseys of both the men’s and women’s professional teams. For this, Barça collects 60 million euros per season. In addition, there is a total of 15 million euros for the imprint on the training bib.
The company has also secured the naming rights to the stadium. In the future, Barça’s stadium will be called “Spotify Camp Nou”. The Swedes are paying 180 million euros for a total of twelve years.
Barça is known to be in big financial problems. The lucrative deal with Spotify now brings a little breathing space.
psc 1 April, 2022 13:17
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