The Mustang Mach-E electric car is a great success in Norway. It has given Ford a real sales comeback here at home, while also making it strong in several other markets.
As with many other car manufacturers, a lot is about electrification at Ford. Now they have just eased the veil a bit on what will happen in the next few years. And it’s not a small thing. Before the end of 2024, they will launch as many as seven new all-electric passenger and commercial vehicle models for the European market.
It includes, among other things, an all-electric Ford Puma and a five-seater medium-sized crossover with an electric range of 500 kilometers. In addition, they are also introducing a new and sporty electric crossover.
Unveiled this year
It is no coincidence that Ford is investing heavily in SUVs and crossovers. This type of car accounted for as much as 58 per cent of total passenger car sales in Europe in 2021. This was an increase of almost 20 percentage points, compared with the previous year.
The two crossovers are to be manufactured in Germany. The new five-seater, medium-sized crossover will be unveiled later this year. In 2023, it will be put into production. So it is ready for a more sporty model already the following year.