The North Moselle real estate market is a very big cake. In Thionville alone, about thirty agencies are installed on the square but they are no longer alone: in recent years, independent advisers have come to shake up the established order. Add to that the proliferation of digital platforms pushing transactions between individuals, and you get a profession in the grip of unprecedented changes.
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Location first
Yet it is in this context that four branch offices have just opened in Thionville intramural. Two, it seemed like a coincidence; three, pass again. But four, we tell ourselves that something is really going on…
Alexandra Boulanger sees no harm in it: “There is always room for business, from the moment you know how to work”, loose this Thionvilloise who has just installed the Guy Hocquet franchise on a busy artery in the center- city. “A serious agency must have a showcase, an address. The customer needs to touch something concrete to be confident,” she summarizes. “We offer services that independent commercial agents do not have: appraising a property, providing information on the neighborhood, the bus line that passes nearby… And then we can have the sales agreements signed, something that sales representatives cannot. not “.
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A reassuring side
A short kilometer away, in the Saint-François district, Lætitia Veroni says the same thing: “A window display is still relevant, yes. I see it every day: people passing by stop and watch”. It’s good for notoriety and more if affinities. “Being able to open the door of an agency, find a professional there who will be able to provide information, is also a guarantee of confidence”, continues the one who took the plunge after twenty years of employment in Metz then Thionville.
And then we must not lie: to set foot in Thionville is to ensure a profitable activity. The dynamism of the border area continues to boost the market and attract professionals. It is no coincidence that the Metz agency Carrara came to offer a small showcase on the pedestrian plateau a few months ago. A way to expand its portfolio of transactions by capturing a clientele with certain purchasing power.
