Digital start for MOONOVA in February 2022

Focus on interaction and networking

Compared to other digital events, the LO: X event platform primarily strengthens the interaction factor. Exchange and networking between participants, speakers and partners are possible via 1-to-1 video telephony, live chats and other innovative features.

Questions and comments can be asked continuously during the lectures – or after the sessions, top-class speakers such as Katharina Ilgner from Stoyo Berlin, Philip Kehela from mokebo, Karo Junker de Neui from Etribes, Dr. Stefan Tweraser from Rocket Factory can be contacted directly. Companies and partners have the opportunity to present their brand (s) and solution (s) on their own company page and to interact with interested parties.

The Ebner Media Group’s media brands have shown that they can implement strong virtual formats at various industry events over the past few months. For COMMERCE WEEK 2021 alone, 8,000 participants gathered in the virtual room. Since then, the digital event environment has been further adapted to user needs in order to offer an even more intensive participation experience at MOONOVA in February.

Digital is just the beginning

The virtual event week in February is the kick-start for a series of topic-specific satellite events that will round off the MOONOVA offerings in the coming year and, if possible, will take place physically on site again. The event platform also continues to play a role: with the MOONOVA DIGITALPASS, content is available all year round on the digital platform as a content and community hub, which is constantly being enriched and expanded.

For the first time, the concentrated specialist knowledge of a total of ten strong media brands of the Ebner Media Group is increasingly being incorporated into the content of MOONOVA. In addition to INTERNET WORLD and W&V, Telecom Handel, SAZsport, SAZbike, Professional System, PAGE, Print.de, com! professional and Einyebizz.Print.de, com! professional and Eyebizz.

The MOONOVA

In long, successful years, the INTERNET WORLD EXPO has become the leading
E-commerce fair developed in Germany. In 2022, the trade fair and its digital platform COMMERCE WEEK will now have a completely new trade fair concept. The retail focus of both formats will be expanded to include digital marketing.

This is also expressed in a new name. The connection between INTERNET WORLD EXPO and COMMERCE WEEK is called MOONOVA, following the example of the merging of two stars.

MOONOVA is aimed at all decision-makers and doers in marketing, sales and product who deal with digital selling and marketing.

The best: After the event in February, MOONOVA is far from over. Rather, it will remain active all year round as a 360-degree content and community hub, as a digital education and event platform.