Tissot and the professional mountain bike rider Kilian Bron publish a thrilling video in honor of their new partnership. Tissot is delighted to welcome the French Kilian Bron, professional Enduro / Freeride mountain bike rider, among the brand’s friends. With his dynamism and his innovative spirit, Kilian has its place in the family Tissot. A world-class pilot, he also owes his fame to his perilous mountain bike videos which have accumulated millions of views.
Video – Switzerland Paradise, the new video by Kilian Bron
To celebrate this new partnership with Tissot, Kilian and his mountain bike made the trip to Switzerland, one of the most beautiful playgrounds in the world. Its video immortalizes the splendor of the cradle of watchmaking and highlights some of the brand’s partnerships with magnificent mountain peaks, thus illustrating the Swiss roots of Tissot. The viewer follows him on his ATV as he soars over dizzying ridges, crosses glaciers, weaves his way under waterfalls, descends steep slopes and more. Strong sensations guaranteed!
His Tissot T-Touch Connect Solar makes fleeting appearances throughout the video, as he hurtles through rocky landscapes. When he stops in a mountain refuge for a fondue, a close-up allows the viewer to admire all the elegance of this connected watch.
Launched in 2020, the Tissot T-Touch Connect Solar is the ideal timepiece for outdoor activities such as cycling. Made in Switzerland, the connected watch is powered by solar energy and recharged using photovoltaic cells located on the dial. Its touch screen and electronic crown provide easy access to a multitude of functions: perpetual calendar, countdown, alarms, weather forecast, altimeter, navigation, activity monitor, notifications of calls, emails, SMS and more.
Its light 47 mm titanium case, its scratch-resistant tactile sapphire crystal and its ceramic bezel make it robust and comfortable for outdoor sports, without sacrificing its elegance for everyday use. The Tissot T-Touch Connect Solar pushes the boundaries of watchmaking, just like Kilian pushes the boundaries of Enduro / Freeride MTB.
For over 60 years, Tissot maintains deep ties to cycling, serving as timekeeper for a wide variety of events, from small local competitions to major international events. Partner ofInternational Cycling Union For more than 25 years, the brand has now been the Official Timekeeper of the Road, Track, Mountain Bike and BMX World Championships, as well as of the Tissot UCI Track Cycling World Cup. It is also associated with the Amaury Sport Organization (ASO), organizer of legendary races like the Tour de France and The return. Tissot strengthens, today, this commitment, with Kilian Bron which offers a new angle to the brand’s cycling partnerships.
In addition to cycling, Tissot maintains lasting links with the mountains, always in search of new heights. Its long-standing collaboration with the Jungfrau Railway enabled the shop to be built in 2012. Tissot the highest in the world, located at an altitude of 3,454 meters. The year 2015 saw the inauguration of the Peak Walk by Tissot at Glacier 3000 – the first suspension bridge in the world to link two peaks together at an altitude of 3,000 meters -, explored by Kilian in the video, and where visitors can admire a panorama of the Matterhorn, the Mont-Blanc massif, the Eiger, the Mönch and the Jungfrau.
This new partnership and this video pay tribute to the many facets of the universe Tissot, thrills by bike and the discovery of the Swiss Alps to the importance of precision, innovation, style and emotion.
– .