So far, the fictional social media influencer Hanna Cash has conveyed the fundamentals of the economy in four short episodes via YouTube and Instagram in an unconventional but technically correct and politically neutral manner. True to the motto: Economics simply explained.
The videos are made by the Filmgerberei GmbH in Zurich, which has created a personable and competent fictional character with Hanna. The four episodes of the first season met with great interest from the target group (students in the 1st and 2nd secondary level) and teachers. Further episodes are planned for 2022.
economiesuisse and its partner organizations are very happy about the award. The award is confirmation that business knowledge can also be conveyed in a funny and charming way.
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