Six Latin American countries, including Colombia, will host the first interactive and digital marketing event that will allow the sharing of experiences and complement the offer of the digital advertising sector in the region.
It is Beyond Digital, a regional forum with a learning and collaboration perspective between colleagues from Argentina, Colombia, Chile, Mexico, Peru and Uruguay in the universe of brands, agencies, media and technology companies.
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The event, organized by the Interactive Advertising Bureau (IAB), will take place on September 1 and 2 digitally.
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“This is a strategic event, it becomes a great opportunity to share experiences, to see what has been done in Latin American countries regarding the digital issue and how to continue advancing as a powerful region for the advertising and interactive marketing business” , commented the General Director of IAB Colombia, Olga Britto.
The platform will feature the participation of renowned personalities from the digital industry at a global level. Keynote conferences include the presence of David Cohen, CEO of IAB; Mónica Flores, President of ManpowerGroup Latam; Maren Lau, Vice President of Facebook for Latin America; Tom Fishburne, Founder of Marketoonist.
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