The digital offers from Heute.at continue to hold their own with top marks. ÖWA Basic reports 23.1 million visits for June – an increase compared to the record year 2020.
Direct hit for the “Today”Team: The online reach study ÖWA Basic published on Friday now shows the online reach for the EURO month of June: Heute.at recorded exactly 23.13 million visits.
Particularly noteworthy: the number of visits was increased by almost 15 percent compared to the record year 2020.
Heute.at already in 3rd place
Heute.at was able to assert itself once again in a hotly contested market environment: “The visit numbers speak a clear language – we are by far the third most successful online daily newspaper in the country. On behalf of the I would like to thank the entire team from the bottom of my heart, “explains editor-in-chief Clemens Oistric.
Latest reporting
The up-to-the-minute live reporting from the newsroom in Walfischgasse and the external editorial offices in Linz and St. Pölten is particularly well received: “Whether corona updates, red-white-red star moments at the EURO, major weather situations or carefully researched background information on the depressing case Leonie – Heute.at is one of the most popular online media among Austrians in turbulent times, and that makes us proud, “said Oistric.
Access from 4.8 million devices
The currently available access data show that the Austrians Heute.at as a reliable and fast source of information. In June 2021, around 83.6 million pages of 4.8 million different end devices were in the “Today”World called.
The view of the first half of 2021 is also encouraging. During the first six months of the year it was Heute.at already visited exactly 172 million times. That is an increase of 22 percent compared to the record year 2020.
Unique Clients, Visits und Page Impressions
➤ The number of Unique Clients indicates how many different devices are used to access a website within a month. Each device (e.g. computer, smartphone) is only counted once during the observation period.
➤ The number of Visits indicates how many consecutive visits are recorded on a website. A visit takes a maximum of 30 minutes.
➤ If a user clicks on several articles during a visit, he creates one each time Page Impression, so a page view.
Example: If a reader visits Heute.at twice a day with her smartphone and clicks on five articles each time, this unique client (smartphone) results in two visits and ten page impressions per day.
Source: ÖWA Basic May 2021
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