Home » Business » Breuninger to community foundation Stuttgart: fashion house donates money and cake for a good cause – Stuttgart

Breuninger to community foundation Stuttgart: fashion house donates money and cake for a good cause – Stuttgart

By Petra Mostbacher-Dix

Breuninger managing director Joachim Aisenbrey (left), Irene Armbruster, managing director of the Stuttgart Community Foundation, and Michael Neef, catering manager at Breuninger, at the handover.

Photo: Breuninger

On the occasion of the birthday of its confectionary, the Breuninger fashion house donated money to the community foundation – and presented it with a stylish cake.

By Petra Mostbacher-Dix

06/26/2021 – 4:44 pm

Stuttgart – “Sponge cake filled with chocolate and fruit mousse, covered with marzipan, framed by butter cream!” Michael Neef, Gastronomy Manager at Breuninger, describes the cake that was created for a good cause: “Donation cake 3000, – €” is on it to read written with chocolate. Two marzipan logos refer to donors and recipients: Breuninger and the Stuttgart Community Foundation.

“Our confectionery is celebrating its 70th anniversary,” explains Neef. “Instead of a giant cardboard check, there is cake.” Irene Armbruster, managing director of the Stuttgart Community Foundation, is happy to receive it. “Tomorrow we will distribute them optimally, food for everyone, on Marienplatz at Supp.” The mobile food counter, which the Stuttgart Community Foundation initiated for the homeless during the Corona period, always stops in the south of Stuttgart at 12 noon on Sundays.

Money for people in need in severe pandemic times

“Thank you for the 3,000 euros, they show great solidarity in these difficult times,” adds Armbruster. The amount will be used for the various projects. At the foundation, too, they were dominated by the pandemic issues: participation, education, vaccinations, loneliness and depression. “We helped older people to get vaccination appointments, set up a chat phone, launched a school booster through our children’s foundation, which means equipped children and schools with hardware, but also provided extracurricular support.” Ultimately, only those children could participate in education who also participate in digitization. “We received fantastic support from civil society, and we now have 100 volunteer chatters,” says Armbruster.

Read from our plus offer: The desire to shop is returning

In the Breuninger Confiserie, some customers gathered for “birthday cake dinner” for a good cause: countless tartlets for two euros each were enthroned on an enormous étagère. “Passion fruit, chocolate ganache, butter cream,” says Neef. Income that would be donated to regional community foundations also flowed into the cake that was handed over.


“We have been working with the Stuttgart Community Foundation for a long time,” says Joachim Aisenbrey, Managing Director of Breuninger Stuttgart. “We stand for enjoyment and taste, the confectionery for the sweet things in life. It is a need for us to pass something on and to support meaningful things. ”

– .

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.