Budapest –
Action Cristiano Ronaldo get rid of the drink bottle Coke at the press conference Euro 2020 criticized. Ronaldo is considered to have no respect for sponsors.
The moment happened at the beginning of the Portugal national team press conference ahead of the match Euro 2020 his first against Hungary on Monday (14/6/2021) local time yesterday. At that time, Cristiano Ronaldo accompanying coach Fernando Santos to fulfill his obligation to answer questions from the media.
In front of the table, there is a bottle of Coca-Cola on display. Ronaldo immediately got rid of it and replaced it with a mineral water bottle.
“Water,” he said simply, then placed the bottle of mineral water in front of him.
“Coca Cola, errr,” he sneered.
Is known, Cristiano Ronaldo do have a healthy lifestyle. Fizzy drinks and fatty foods, far away from him.
The same thing was done Paul Pogba, during the press conference when France beat Germany 1-0 in the match Euro 2020 first, Wednesday (16/6/2021) in the morning WIB. Pogba put away the bottle of alcoholic drink, Heineken.
Pogba is known as a devout Muslim. Of course in his teachings, alcoholic beverages are prohibited.
The actions of the two players were in the spotlight by marketing experts. Carlos Canto, CEO of SPSG (a marketing consultant from Spain), said that Ronaldo and Pogba’s actions were inappropriate because they did not respect the sponsors.
“Even though they want to convey a good message, there is another reality. Footballers are hired by their national teams to participate in tournaments like this and they have to accept the rules. Including respecting the sponsors,” he explained to Brand.
“They have to fulfill the sponsor’s commitments,” he continued.
Carlos Canto added, what did Cristiano Ronaldo and Paul pogba would be a different story in the United States. In the land of Uncle Sam, athletes are required to respect the sponsor.
“If something like that happens in the NFL or NBA, players will be punished. They have very strict disciplinary rules, you can’t do something like that,” said Canto.
“If I were on Coca-Cola’s side, I would immediately call UEFA to say, ‘You have to protect me’,” he concluded.
Coca-Cola and Heineken are official sponsors Euro 2020.
Check out the summary of the excitement of Euro 2020 here
(aff/raw)
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