On the visual plane, Poparazzi soon resembles Instagram a lot. However, from the content point of view we are facing a radically different platform from Instagram.
In the ever-changing universe of social media, there is a new creature that in recent times has risen extraordinarily bright to the top of the app store charts. We refer to Poparazzi, an app that visually looks like a lot like Instagram. However, from the point of view of the content that feeds it, Poparazzi is a radically different platform from Instagram.
Not in vain, In which it boasts of being the new sensation 2.0, selfies, so ubiquitous on Instagram, are totally banned. In addition, in Poparazzi users do not publish content on their own profile (perhaps with the intention of inflating their ego) but on their friends’ profiles.
If on Instagram everything revolves around the “I” (often distorted by filters) and the most pure egocentricity is socially accepted, Poparazzi wants to tear this (probably downright poisonous) tradition to shreds.
Unlike on Instagram, selfies are not the backbone of the content that makes its way into Poparazzi. It’s more, selfies are prohibited on this platform. And although users have the possibility of taking selfies within the app, the front camera of the phone is beyond the control of the user.
As in other social networks, in Poparazzi each user has their own profile. However, users can upload photos of themselves there. That is what his friends take care of.
In Poparazzi, where selfies are banned, users pretend to be “paparazzi” of their own friends
According to the app developers, Poparazzi is focused on authentic moments shared between friends. Posturing is therefore taboo and filters are also non-existent in the Los Angeles native app.
When the user uploads a snapshot to Poparazzi, he must indicate the profile of his friends in which the photograph of yore should appear. And if those portrayed are strangers, it is only possible to tag them with their express consent.
If the users whose photos we are about to upload are friends of ours, we can publish on their profiles without having to obtain any permission. Of course, the users directly concerned later have the possibility of deleting the photos uploaded to their profiles in Poparazzi.
In order not to give wings to the social pressure of those who operate in its domains, The app deliberately renounces the “likes” and comments on the publications and also hides the number of “followers” of the users.
Poparazzi has a hard time prevailing in Galaxy 2.0 after a decade of deep-rooted selfie culture. But perhaps positioning itself as the nemesis of the almighty Instagram is also the main strength of the app. His approach is, after all, extremely refreshing and constitutes a fierce criticism of the mechanisms by which most social networks are governed.
In terms of data protection, Poparazzi still has some duties to do. During its installation, the app asks the user for a phone number and also asks him to automatically upload his entire contact book to the application. A few months ago, Clubhouse was already the object of steep criticism for the same procedure.
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