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Sicily, the war of extra-luxury hotels PHOTO

Ragusa – Sicily land of conquest of international hotel groups, which are transforming the island into a destination for an increasingly exclusive and selected tourism at the entrance. Rocco Forte has grabbed the Agrigento coast with its villas from 2 thousand euros per night, reopen the hotel Belmond of Taormina, in Mazara Blu Hotels relaunches the “Giardino di Costanza” confiscated from the mafia in 2012, and over the weekend Palladium Group (48 hotels and more than 14,000 rooms in six countries) inaugurated two structures in Campofelice Roccella, thanks to a joint venture with Azora. It is a 10-hectare resort (pictured) consisting of two hotels with 469 rooms.

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The aim is twofold: to maintain the positioning in luxury hotels in the Mediterranean, and to undermine the Palermo shores at the Club Med pole in Cefalù. But in Campofelice the prices are much more affordable: here a double room is “only” around 300-400 euros per night, but with an all-inclusive formula. More or less as much asHotel delle Palme, and of the belle epoque, which reopens in Palermo after two years of restoration (and the first to book was a wealthy American). Local companies, if they no longer find space in the region, go to others: the Sicilian group Bulgarella has just won the former Olivetti summer colony in Sarzana, in the La Spezia area: it will transform it into another star-studded complex. And the market for houses by the sea private is no exception.

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