Born in 1872 in Krakow, the great cosmetics priestess Helena Rubinstein operates between Vienna, Melbourne (where she opens her first beauty salon), Paris, London and New York. Collector and art patron, she imagines precious and eclectic decorations in her apartments, as in her penthouse on Park Avenue. “I fell in love with a castle in the sky”, she will say after having purchased this apartment with terrace, inhabited by masterpieces by Matisse, Picasso, Miró, Chagall, Dalí, Modigliani. In Paris, Helena Rubinstein buys a triplex located on Quai de Béthune, on Île Saint-Louis, and asks decorator Louis Süe to arrange it with Empire furniture, Venetian mirrors and pieces of African art. With its panoramic view of the Seine and Notre-Dame Cathedral, the apartment is a haven of refinement where she likes to receive her friends. Last summer, the Museum of Art and History of Judaism devoted an exhibition to this emblematic figure of the worlds of art and beauty.
1950. Helena Rubinstein and her husband Prince Artchil Gourielli-Tchkonia receive their friends on the terrace of their penthouse overlooking Park Avenue in New York.
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