Will the priority district of Grand-Parc, in Bordeaux, soon be a zero long-term unemployed territory (TZCLD)? In any case, this is the will of the municipality, which will present its candidacy for this device adopted by the National Assembly at the end of last autumn by December. In gestation since the 1990s, led in particular by Emmaüs and ATD Quart Monde, the TZCLD project really began in 2016. A first law then authorized ten territories to attempt the experiment, which has already made it possible to create more than a thousand jobs, according to the TZCLD association.
The second law, passed on November 30, extends the device to at least fifty other geographical areas, the communities having to put together a case in order to be retained. The key is support from the TZCLD association, particularly in terms of training and educational tools. To date, there are 155 known candidacies, including that of Bordeaux, therefore. “We are presenting ours because we believe that in terms of employment, everything has not yet been tried,” begins Stéphane Pfeiffer, deputy mayor of Bordeaux in charge of the social and solidarity economy and innovative economic forms. “The philosophy of this project interests us, because when you have been unemployed for two or three years it can be complicated to carry out research
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online, for example to find a job. Here, the approach is the opposite: we go to meet job seekers and we offer them things “.
Zero long-term unemployed territory
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Tailor-made jobs
This is indeed the ambition of the TZCLD project: to identify both the needs of a territory, for example the work that could be useful to it, and the wishes and know-how of the inhabitants furthest from employment. “We will mainly target those who have been unemployed for at least 12 months,” continues Stéphane Pfeiffer. “They would be around 400 to 500 at the Grand-Parc, part of which goes“ under the radar ”because they are no longer even registered with Pole emploi. Unlike other devices, the idea here is not to lead applicants for existing jobs, but to create them for them. And this, in a sustainable way: they are recruited in a company with the aim of employment (EBE), itself supported by a structure of the social economy and solidarity (ESS). ”
These EBEs operate on a simple principle: they receive money that will finance the employment of each employee, from a fund provided by the State. The latter paying an average of 18,000 euros per year to the long-term unemployed, the device makes it possible to somehow transform these allowances into wages. When a territory sees its application accepted, there is therefore also this financial aspect, especially since the EBEs themselves benefit, therefore, from aid from the department and the region.
An “urban farm” at the Grand Parc
“The whole challenge will be to make these jobs sustainable, to ensure that they correspond to a real need of the territory and no longer depend, in the long term, on subsidies. For example, we want to set up an urban farm in the Grand Parc. One can imagine having recourse to EBEs for maintenance and finding an economic model of sales of gardening services. Market gardening, associative coffee, neighborhood concierge are all activities which have the capacity to finance themselves “, details the deputy to the mayor.
To put together its application, the municipality obviously relies on the inhabitants, associations and integration structures, but also on businesses in the area. “They often have the will to invest locally, to pass on skills and expertise, in particular through immersions within them. They can also have recourse to these EBEs, and even eventually welcome some applicants who have been there. recruited “, concludes Stéphane Pfeiffer. If the application of the Grand Parc is accepted, the municipality anticipates the creation of about fifteen jobs within the framework of this device in the first half of 2022.
By Jean Berthelot de La Gl’est, correspondent in Bordeaux
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