The year 2021 marks a major change for the Cac Cévennes company which becomes “Cac Expert”. A new identity chosen from the perspective of “to affirm the dynamism of the team” and stand out from an image “too local.”
Founded in 1976 and specializing in accountancy, the Cac Cévennes company supports very small businesses (TPE) and small or medium-sized businesses (SMEs) in the region. Over the years, his firm has continued to grow to now have 19 employees.
At the beginning of 2021, the Alésienne company decided to change its name to become Cac Expert. A new identity that allows “to affirm the dynamism of our teams” as well as “the development of the activity”, justifies Rémi Michun, communication manager who suggested this change to the big boss, Thierry Delcroix. “The director shows a lot of benevolence towards his collaborators by putting in place a lot of small actions so that his employees work in good conditions. So I suggested that he highlight it”, supports Rémi Michun.
The “webinar”, a new unmissable event for companies
Committed to social responsibility, the company grants “special attention to human, social and environmental issues” materialized by an improvement in employee comfort through the installation of ergonomic equipment (armchairs, screens). By changing his identity, Cac Cévennes also hears “slightly detaching itself from its local image which is not compatible with its development at the national level”, continues the communications manager. The presence of non-Occitanians in the company’s client portfolio is there to attest to this.
On the other hand, with a view to supporting the transformation of companies during this health crisis which is undermining the holding of physical meetings, Cac Expert is launching thematic webinars led by experts in the field. Thus, on April 23, a virtual seminar will take place with Philippe Saigne-Vialleix, departmental director of the Banque de France. “The Evolution of the State Guaranteed Loan (PGE) and New Credit Opportunities to Help Business Recovery” will be mentioned in particular.
Corentin Migoule
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