Jakarta –
Instagram experimenting with new ways to show the number of likes on posts. In this trial, users can choose if they want to show or hide the number of likes on their own and other people’s posts.
Spokesman Facebook as the owner of Instagram said, this latest trial was carried out after receiving a less warm welcome when I first tested the number of likes to hide. At that time the user had no choice whether to hide the number of likes or not.
Initially, the idea of hiding the number of likes was to reduce anxiety and embarrassment if the content uploaded on Instagram did not get a lot of likes which made users look less popular. Problems like this are mainly faced by young Instagram users.
But many influencers feel this will affect their chances of working with brands because their level of engagement cannot be seen publicly. Even though they can still see the number of likes on their posts in private.
Now Instagram revised the likes system by giving users choices. This latest trial can be accessed by a minority of users around the world.
With this latest system, users can choose three options to show or hide the number of likes, namely choosing to hide the number of likes in other posts, hide the number of likes in their own posts, or keep using the current system.
Instagram does not reveal how long this trial will take and when this feature will be rolled out more widely. A similar feature will also be tested for Facebook, but it is not known whether the mechanism is the same or different.
“We are testing this on Instagram to start, but we are also exploring a similar experience for Facebook,” said a Facebook spokesperson, as quoted by TechCrunch, Thursday (15/4/2021).
“We will learn from this new trial and will have more (information) to share soon,” he added.
This feature has been developed Instagram since 2019. Last month, Instagram had experienced an incident involving this feature after several users around the world, including in Indonesia, reported not being able to see the number of likes.
It turned out that the disappearance of the number of likes was caused by a bug that made more Instagram users join the trial.
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