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Consumer protection in Brazil is fining Apple for lack of charger

A fine of about $ 2 million (10.5 million reais) is received “for misleading advertising, selling a device without a charger and unfair conditions.” It’s not the first time Procon-SP conflicts with Apple’s new environmental policy.-

In October last year, the consumer protection regulator asked the company about the matter, and in November the agency said Apple had “failed to demonstrate the environmental benefits.”

Now, Procon says Apple did not respond when asked if the price of the iPhone 12 was reduced after removing the charger, what is the price of the iPhone with and without a charger, and whether it reduced the number of chargers produced.

While the iPhone 12 mini costs $ 729 in the US, in Brazil the same phone costs about $ 1,200. In 2019, when Apple introduced the iPhone 11, it started at $ 799, while in Brazil it cost about $ 1200. The depreciation of the Brazilian real and the pandemic have contributed to the rise of the US dollar against the Brazilian currency.

In addition to the problem of the charger on the iPhone 12, Procon-SP states that there are other problems with Apple products, such as:

  • Misleading advertising: iPhone 11 Pro consumers reported that Apple did not repair phones that had problems after coming into contact with water.

  • iOS update issues: Some users have reported “issues with some features” on iPhone devices after updating, and Apple hasn’t helped.

  • unfair conditions: Apple tries to circumvent all legal guarantees, by default, according to Procon-SP.

Procon-SP CEO Fernando Capez said: “Apple needs to understand that there are strong consumer protection laws and institutions in Brazil. You must abide by these laws and these institutions. ”

Apple has not offered a point of view on the Procon-SP fine, but the company can sue.

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