TEMPO.CO, Jakarta – CES 2021 will be different because we will experience it remotely around the world from their respective screens. CES will still do its best, showcase the latest innovations and ideas in technology, and set the agenda for what’s happening in the industry in the coming months and years.
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The 2021 CES Technology Exhibition Will Be Held Online
To prepare you for this year’s virtual show, here’s a rundown of what to expect at CES 2021, as CNET reports, January 9, 2021.
1. There will be less noise and more signal
THESE virtual this year will feature about 2,000 vendors. By comparison, last year’s show in Las Vegas had 4,500 vendors. This year will be a little different with less than half the companies involved. An emerging vendor is more likely to have something new and interesting to talk about, rather than just showing up because they always do and they already book hotels.
2. Technology related to pandemics will abound
Companies will roll out a multitude of technologies to help people overcome the Covid-19 fear, lock in life and work and learn from home. In the health and smart home space, we will see high-tech masks, smart air purifiers, more hands-free kits, UV-C lamps to kill germs, and more. Home entertainment vendors will launch TVs, soundbars, and streaming devices and services to those still struggling to get nearly all of their entertainment in the living room.
3. Transparent OLED will be crowded
With more of us at home, TV is in great demand. There’s always a large or roll-up TV or some other impressive – if eye-catching – new screen technology will be a striking CES showpiece. This year it will likely be LG’s transparent OLED display. This goes from 10 percent transparent to 40 percent transparent, which opens up new possibilities for many creative use cases. Some of what LG will showcase at CES 2021 will include a smart bed where the OLED screen rises from the footboard, smart subway windows where maps and schedules are coated in glass, and restaurant partitions between booths where you can see large images of menu items and even see the chef preparing your meal.
4. Electric cars will be the center of attention
Car manufacturers have used CES as a platform to talk about what they call the “digitizing and electrifying” of cars for more than a decade now. The problem is that most of the talk is from the world’s biggest automaker, who makes beautiful prototypes but is slow to make any real progress. The momentum converges around 2021 to be a breakthrough year for EVs (electric vehicles). Automakers are turning some of the industry’s most iconic brands into EVs, including the Mustang, Ford F-150 and Hummer. Tesla has just hit the half million vehicles it has long predicted to sell by 2020, a figure long ridiculed and doubted by the auto industry. On Tuesday, January 12, GM CEO Mary Barra will provide the keynote address for the opening of CES and Chevy has promised that a new EV announcement is coming. Speaking of big gadgets, robotic-powered tractors and artificial intelligence John Deere is one of the winners of this year’s CES Innovation Award.
5. Samsung will appear bigger than before
In a normal year, Samsung is always the 800-pound CES gorilla, with the biggest booth on the show floor, the most flashy press events, and a deluge of new announcements on TV, audio, computers, home appliances and quirky attention seekers like last year’s Neon AI Chatbots. . Samsung will continue to make waves as usual this year, but has added more fuel by holding the Samsung Unpacked event – for its next flagship smartphone, the Galaxy S21 – on the same day as the virtual CES show floor opening on Thursday, January 14. In the past, Samsung has stolen the attention of its competitors by timing this event near the Mobile World Congress in Barcelona (or a week or two in advance). But with MWC postponed to mid-year, Samsung is basically putting its biggest mobile event of the year to CES 2021.
6. 5G will be a big thing again
Many things are possible 5G dominated the conversation at CES, mainly as the show became more virtual and relied more on panels and discussion than the gadget whiz demo. All three US carriers now have national 5G coverage. Every cellphone maker – including and especially Apple – is on board. Despite Samsung’s announcement, you likely won’t see many 5G devices at the show. The discussion will mostly revolve around long-term 5G applications, such as how we can leverage 5G to solve some of the problems exposed by the coronavirus. Discussions will involve using 5G to close the digital divide, as well as to enhance experiences around telemedicine and distance learning and work.
Source: CNET
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