“Today I’m going to do some shopping. But even if I have supported them from the start, the traders in the city center will not see me again for a little while… ”Annoyed, this passer-by from Thionville. And bitter at the start of the year under the sign of a more muscular curfew in Moselle. This feeling, tinged with a note of fatalism, inhabits the actors of the economic life of Thionville.
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“January is an important month with sales and private sales,” recalls Christelle Brice. At the head of the Caroll women’s clothing store, she has already given up after work customers: “Clearly, we won’t see the customers who are used to coming home from work. The timing is too tight to meet this 6 p.m. schedule. Fortunately, we have always been open during the meridian break. “
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“Open earlier”
“I adapt. In any case, we have no other choice… ”Joefrey Locarini will not soon forget the start of his adventure in entrepreneurship. This former employee in finance in Luxembourg opened his shop, Rétro supply rue de Paris, nine days before the start of the second confinement. He took advantage of the second half of September to breathe and make a name for himself. And here is a new pitfall still slowing its development. His weapons to soften the effects of this curfew? “Open half an hour earlier in the morning. And promote my products on social networks. “
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Its collector sneakers, whose prices can reach 500 €, attract a clientele that goes beyond the borders of Thionville. Not easy, in this context where every minute is now counted at the end of the day, to flirt with these buyers from Metz, border towns and even Luxembourg: “A lot of border employees are still teleworking. Perhaps they will find a little niche in the morning to come to town, ”he hopes.
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” A real pleasure “
A smile, a very broad smile can be guessed under Véronique’s mask.
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The deputy director of Marionnaud, a perfume store nestled in the gallery of the La Cour des Capucins shopping center, is trying to remain positive: “December was a very good month. The group is satisfied with the results of the store in Thionville, ”says the manager. Before turning to a more uncertain future: “Obviously, the crowds at the end of the day will be less sustained these days. But the positive point is that we will be able to devote more time to customer relations. »Will this message, perfumed with good feelings, be enough to stem the rise of competition on the internet?
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