Reimbursement of 80% of tickets for cultural events is a useful support, but it will not be able to cover a large part of the costs invested in the production of projects, says Anda Zadovska, director and owner of the music house “Daile”.
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She emphasized that any support was welcome and was more than nothing. Zadovska mentioned that in developing the criterion, she also presented the Ministry of Culture with examples of her projects. If the decision to grant compensation were not taken, but the money for the tickets were returned to the spectators, the organizer of the event would not have the means to recover, for example, for the various marketing activities.
“With this ticket compensation, it will be possible to pay at least part of the artists for the event that did not take place,” Zadovska said, noting that, for example, there are few canceled events for the music house “Daile”. This was the decision of the director of the cultural site.
The main project of November was the new program of the actor Andris Kaysis with the poet Ojārs Vācietis’s poetry “The Night Out of the Dog”, in which maestro Raimonds Pauls also participates. Zadowski said she postponed the event to January. Currently, viewers have fully redeemed tickets for six performances.
“If I cancel shows and viewers get their money back, I’m worried I won’t be able to sell them so well later. That’s why I chose to transfer. Entrepreneurship in culture isn’t just about making money. It’s about the content we create and want to show viewers.” expressed Zadovska.
Speaking about what support the music house “Daile” could receive, Zadovska said that it could be relatively small, because during the emergency, a couple of concerts that were previously in the repertoire were canceled. She pointed out that it will definitely not be big enough to help survive for at least a month.
According to Zadovska, the main project in December was a Christmas concert by singers Daumants Kalniņš and Raimonds Pauls, which was to take place 18 times. Tickets for the four upcoming concerts can be purchased in advance, but the director of the cultural site said that about 10% of the tickets have been bought so far.
“Currently, I can only be reimbursed for events that were already on the market and from the amount we were able to market. That amount is not large. If we are talking about Christmas concerts, with a ticket reimbursement of 80% we will not be able to cover all production costs. Criteria everyone is equal and good, “said the owner of the music house” Daile “.
Estimating the support for the Daile music house, Zadowski said that it would not be great if, for example, there were large planned events that had already been put on the market and were 100% redeemed, the financial support would be significant, but in this In this case, the amount could be relatively small.
“Seen from the sidelines, maybe I should have canceled the show” The Dog Out of the Night “, but canceled it, because financially it would be a benefit. But I chose to postpone and show the show in January instead of giving back the money spent on tickets, because people really waiting, they bought tickets in vain, so I could not make a different decision, “explained Zadovska, expressing hope that the epidemiological situation in Latvia will stabilize and will not extend the emergency, but if it is extended, the music house” Daile “will also decide to postpone the event. or cancellation.
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