Launch of “Riga Black Balsam” with chocolate and mint flavor – in Latvia

The producer of alcoholic beverages JSC “Latvijas balzams” has started to produce “Rīgas melno balzams” with chocolate and mint flavor.

Māris Kalniņš, the global brand director of “Rīgas melnais balzams”, said that the drink was created by listening to the opinions of consumers and following the trends in the development of world drinks, and is especially suitable for the Christmas time.

The strength of the drink is reduced by up to 30%, similar to blackcurrant and cherry flavors.

Initially, the new drink will be available in the “Latvijas balzams veikals” network throughout Latvia and gradually – also in other retail chains.

As reported, “Latvijas balzams” turnover last year reached 78.6 million euros, which is 4.6% more than in 2018, while the company’s profit last year reached 10.05 million euros, which is 7% more than in 2018 .

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