November 17, 2020
The information was prepared by Liene Dupate-Ugule, Communication Manager of SIA “Maxima Latvija”.
Providing a safe shopping environment for its customers and adapting to the shopping habits of the population, Maxima Latvija has installed 141 new self-service cash registers in 19 stores throughout Latvia in the last 11 months. The number of purchases made in the first 10 months has increased by slightly more than 40% compared to the same period last year. Almost 1.6 million LVL has been invested in improving the shopping experience of store visitors. euro. By the end of the year, it is planned to invest more than 30 thousand euros for the installation of new self-service cash registers, as well as to introduce a number of secure payment innovations, which would be significantly accelerated by changes in existing state regulations for testing new technologies.
“At the moment, our priority is the safety of employees and customers, so we are constantly thinking about introducing new, even more secure payment methods for customers, which are currently significantly hampered by some bureaucratic testing barriers – unfortunately, we can not perform full testing unless certified. Ways to test new solutions more quickly, self-service checkouts have already proven their sympathy among customers, as they are a great way to ensure fast, convenient and safe shopping for everyone, while reducing the workload of colleagues. also by rapidly increasing the use of this type of payment – in Ikšķile, Sigulda and Ādaži, more than half of the total number of customers use self-service cash registers every day, and they are especially popular in Ķekava, Ventspils, Kuldīga, Iecava, Salaspils and Dobele. , “comments Viktors Troicins, the head of SIA” Maxima Latvija “.
On average, self-service cash registers pay for purchases in the amount of about 10 euros, while the largest amount this year has reached even more than 700 euros. It is interesting that the visitors of the self-service box office are more actively used in the evening hours – from From 20.00 to 22.00, almost 65% of visitors choose them as the most suitable and fastest method of payment.
In total, 507 self-service cash registers have been installed in Maxima stores in Latvia, where it is possible to pay with cash, payment cards and using a mobile application.
It has already been reported that with the onset of the second emergency in the country, Maxima Latvija continues to monitor the health status of all employees and has implemented a number of security measures to prevent the spread of coronavirus, such as:
? glass protective barriers at the cash registers between the customer and the cashier;
? provided face masks for all store employees;
? obvious reminders to customers about social distance within a 2 m radius of each other, such as floor stickers, use of shopping carts instead of baskets, provision of a physically higher barrier between other customers, increased customer monitoring and reminders from security staff, etc .;
? an extensive information campaign in stores, placing materials on TV screens, store radios and posters in various places with recommendations on how to reduce the spread of the virus;
? packaging of non-prepacked food, such as confectionery;
? disinfectants at store entrances;
? all employees of the company have access to hand disinfectants, so that, for example, cashiers can take care of clean hands while at the cash desk;
? visitors to the store are informed that it is mandatory to use mouth and nose masks – face mask or visor – while in the store;
? developed Labor protection instructions on how to avoid getting sick with Covid-19, and instructed employees;
? installed infographics in the employees’ premises with information on how to avoid getting Covid-19;
? employees are shown video training on how to avoid getting Covid-19;
? developed instructions for correct use of visors, face masks, gloves and thermometers;
? disposable gloves are provided (use – behind the showcase is mandatory, recommended in other workplaces);
? some Maxima stores have extended opening hours to balance the flow of people;
? working hours have been extended, especially for shops in the immediate vicinity of healthcare facilities, so that medical staff can also visit them safely when needed;
? “Maxima Express” store (small format store for quick purchases) in shopping center “Akropole” will not be open on weekends;
? information on less busy shopping times to regulate the flow of customers and reduce density.
Additional information:
Liene Dupate-Ugule,
SIA “Maxima Latvija” communication manager
Phone: +371 26425420
E-pasts: [email protected]
www.maxima.lv
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