“360° TikTok Campaign Drives Over 40% Increase in Visitor Numbers for Cinema Highlight during Pandemic”

With the help of the 360° TikTok campaign, consisting of community management, TikTok creators and video ads, the film was staged as a cinema highlight and achieved visitor numbers that exceeded expectations by over 40% – despite the challenges during the corona pandemic.

Industry: electronics and entertainment

Agency: Havas Media Group