During the year 2022, Picard has been awarded several times for its dynamism and innovation. In total, the brand received more than 15 trophies in 2022.
Focus on the rewards Picard received
On 1 December, Picard won the REF d’OR Special Jury Prize, rewarding all the company’s developments this year, including the new ”Bienvenue en cuisine” concept, the Picard&Nous loyalty programme, the new personalized Mix & Yummy meal plan.
Many trophies were awarded to Picard during the year:
- In February, during the Golden Cases of Performance Marketing ceremony, the brand won the Social Media (Gold), Content & Verticals (Silver), Conversion Optimization (Silver), New Levers (Bronze),
- In March, the LSA Trophy Jury elected Picard Category Management Team of the Year,
- On April 5th he was awarded the Organic Filière Trophy,
- On June 2, the brand received the Omnichannel Communication Trophy from LSA,
- On September 22, she was awarded the Grand Prix of Craftsmanship and Production and the Gold Medal,
- In October, Picard took second place in the Coups de cœur de l’innovation. Also, on October 12, he won the Grand Prix Strategies for Customer Experience,
- On November 23, the brand won the Silver Marketing Trophy. The same month, she was a finalist with her agency Market Value in the “Best Store Design By French Designers” category of the MAPICS Awards,
- Finally, on December 7, 2022, the brand received two awards at the LSA Innovation Trophies.
Patrick Rucart
