Vienna (OTS) –
On September 18, 2024, we invite you in cooperation with the APA to our event “Recognizing and utilizing MarTech potential”!
Companies in Germany, Austria and Switzerland want to Investments in MarTech bis 2026 doubleAt the same time, many companies are dissatisfied with the results after implementation. How can we achieve the full potential this Technologies How do we overcome the Hurdles at the implementation? How is AI changing the MarTech landscape? And how can smaller medium-sized companies also benefit from these solutions?
Our exclusive presentation of the latest results of the MarTech Report Austria will shed light on this complex landscape.
Datum: 18.09.2024
Time: Arrival 17:30, Start (Livestream: 18:00)
Location: APA Press Center, Laimgrubengasse 10, 1060 Vienna
program
18:00 – Welcome and introduction
18:10 – Presentation: Results of the MarTech Monitor Austria
18:30 Panel discussion: “MarTech – From vision to reality”
Experts from leading companies, the APA and agency partners will address this topic as part of a cooperation event between APA and ÖMG. The event will be moderated by Alexander Oswald, ÖMG President
Join our Opinion poll and look forward to the results!
About the Austrian Marketing Society
The Austrian counterpart ÖMG was founded in 2002 on the initiative of the German Marketing Association (DMV). The members are from the consumer and capital goods industry, service, media and consulting companies such as advertising agencies, management consultants, etc. The Austrian Marketing Association stands for a range of cutting-edge topics in the marketing sector as well as exclusive events and business lounges. ÖMG impulses are characterized by their practical relevance and future orientation. The association has set itself the declared goal of acting as a competence platform and seeking to join forces with adjacent or complementary disciplines, thereby improving the self-perception and areas of influence of the marketing industry. Collaboration with universities, personnel consultancies and the marketing and advertising industry should be promoted and encouraged.
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