16.11.2020 – 10:15
Visable GmbH
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Hamburg Hamburg (ots)
Government agencies and chambers of commerce around the world support SMEs in their export business, for example by awarding trade fair appearances. The worldwide transport of complex trade fair goods to the respective event location is, however, a costly affair and, in times of growing climate awareness, seems increasingly questionable ecologically. The corona crisis is also calling the institutions’ previous approach more and more into question, as most of the events have been canceled. For this reason, these authorities work together with Visable: Thanks to its many years of experience in increasing the digital presence of B2B-oriented SMEs, the platform provider is a strong partner in export promotion.
Many government agencies and chambers of commerce focus on helping medium-sized companies boost exports. You do this by subsidizing trade fair appearances and classic advertising activities. Visable, on the other hand, supports these companies digitally: A company profile on its leading B2B platforms EUROPAGES and wlw (formerly “Who delivers what”) helps B2B providers to get in touch with buyers all over the world. In addition, Visable offers a range of online marketing services designed to maximize business visibility on the Internet. These digital options are becoming increasingly important as traditional means of promoting sales such as trade shows, exhibitions and other industry events are both costly and increasingly limited in view of the numerous cancellations caused by Covid-19.
“Most SMEs tend to have insufficient knowledge of online marketing and so often make unfortunate investment decisions or completely ignore the topic. However, the pandemic has shown that most SMEs rely heavily on the use of digital channels to keep their supply chains stable – without a well thought-out digital strategy, many SMEs run the risk of not surviving the pandemic, “says Tarik Zahzah, Head of Global Partnerships at Visable, summarizing the current challenges facing SMEs. “In order to further develop the digital knowledge of international B2B companies, Visable offers a program that is precisely tailored to the respective countries and the needs of local SMEs.
The “Bootcamp” on offer provides them with the know-how they need in several sessions to increase their digital presence and to maximize their success in the international market. Zahzah added: “After the cooperation between Visable and the Moscow export center, more than 20 Russian companies have joined the B2B training program for digital marketing – the Visable Accelerator. Another 20 have already announced this.”
Press contact:
Visable GmbH
Carsten Brandt
ABC Street 21
20354 Hamburg
+49 40 2 54 40-131
[email protected]
Danger! GmbH
Lena Marg
Tram ring 3
20253 Hamburg
+49 40 45 02 10-611
[email protected]
Original content by: Visable GmbH, transmitted by news aktuell
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